Tips WordPress Marketing If you have a website, chances are good that there is a WordPress site. How do I know? It is very popular. Over 75 million websites run on WordPress (is 27.5% globally on all websites). There are 2.5 billion posts published on WordPress since launched in 2003. Even if you do not have the WordPress website, you conducted an interaction on some of your time on the internet. It does one of the most effective website constructions in the world. But more than that, it’s a very powerful marketing tool. If you know how to use it, then it is.
Why WordPress Marketing is amazing
Get WordPress Website Traffic WordPress sites make an average of 23 billion + page views per month, and this number increases every day.
WordPress Marketing is a lot of reasons why WordPress is successful as a platform. You can install a whole SEO-optimized website for five minutes with little technical knowledge. Everything is a little set up. Anyone can really build a website.
WordPress marketing is sure, they are not all gold. But enough are really useful to them. In fact, you can make your entire marketing strategy in your WordPress Dashboard using a handful of plugins collection if needed. And the best part? You do not have to be a coding expert to do this.
That’s right. Any marketer can manage their calendar, create a post, load directly into WordPress search traffic and famous content. I’m going to show you how. Without further ado, here are 17 tips to help you market your site.
1. Use mobile responsive wordpress theme
It’s no secret that they like Google Mobile Friendly web pages.
Their most recent algorithm improvements, Google Mobile is cracked down on any and all non-mobile sites.
So the first thing you have to do on your WordPress site is making sure it’s optimized for mobile.
To do it, locate the theme marked as mobile friendly.
Most of them must be in some proportion, but all of them are really optimized for WordPress marketing.
Colorlib is already a list of free and paid WordPress themes optimized for mobile (and Google’s algorithms):
This can also be a good idea to check the mobile traffic of your website once you have applied your theme.
It can help you see whether the number of your traffic was any problem or not because you do not have a mobile friendly theme or not.
For WordPress Marketing Google Analytics will show you a traffic breakdown between desktops, desktops and tablets.
See any signs of dramatic changes.
It’s good if you do not suddenly, after you apply a mobile friendly theme This means that your new theme is working.
If it remains relatively similar, (and you feel worried about your traffic), then the problem lies elsewhere.
2. Quick load your site’s image optimized
Speed is a priority on Google sites when it comes to organic search rankings.
One of the biggest things that will decrease your site down is the image.
If you’re on an e-commerce site, for example, you’re a lot of high-quality product (I hope), which means many of the meanings stored on your server.
You’d use a WordPress plugin like WP Smush Image Compression to decrease the file size.
This will dramatically speed up your website and give you an increase in Google’s eyes.
For WordPress Marketing You can use some external tools like Tiny.png, which will import WordPress via Dropbox.
But if you want to save some time straight to your WordPress Dashboard and handle image optimization (I recommend), use WP Smush.
Then think of some of the Optimization Tips for these images, too.
3. Create an XML Sitemap
Search engines must index your blog to rank your site.
The key is to look at your sitemap (a list of all the pages on your site).
WordPress will automatically create a Sitemap, but that does not mean it is friendly. So when Google does not always know when your site crawls.
You can quickly and easily optimize your Sitemap using the plugin like Google XML Sitemap Generator.
This is simply an easy tool for keeping track of your indexed pages, but it also will tell Google when you have updated your site.
Each time you post a new blog or change, for example, it will notify Google to crawl your site again, so improve your search results with helpful in wordpress marketing.
Regardless of a website that Google may take for months to index, this is a definite bonus.
4. Rich snippets enabled
Rich snippet is a great way to increase your search traffic.
Because they take a bit of coding to make it but they’re often underused by sellers (you have to work out the markup work).
Thankfully, there is an easy way to create rich snippets in WordPress, though you are not the developer.
One outline Rich Snippet plugin allows you to configure parts in some simple steps.
You do not have to do much information about the outline markup, and you can easily insert Rich Thumbnail code into any page or post.
This is a quick and easy way to add power to boost some serious traffic to your WordPress marketing.
If you’re going to do any of the things on this list, do this one.
5. Automatically check broken links
When Google crawls your site, remember any broken links that you can do.
Broken links can harm your SEO, so it’s important that they either fix them or get rid of them.
Instead of having every link being manually, you can easily use plugins like broken link checker to facilitate the process.
WordPress Marketing will identify any broken links and then analyze your posts to notify you when it appears.
And you can edit links directly to the dashboard, which saves you time if you have a lot of them.
Since such links to seo SEO, be sure to see this plugin whenever you’re on your dashboard or you create a new post.
The way you can see and fix the links that Google crawls again on your site before.
6. Create early sales landing pages
Must be a new product launch or a page for the opt-in form?
You’re in need of landing page
One of the fastest tools to produce high-quality landing pages is PageBuilder by SiteOrigin.
They have a pull-and-release interface for free plugins.
You do not need to use any technical knowledge in it, and you can create a page from scratch or use pre-built templates.
Everything is customizable, so you can brand it on your pages as necessary.
The nice thing about the plugin is that you can create multiple landing pages as you need.
The more landing pages you have, the more pages Google has to index there, which is your SEO and the better, WordPress marketing.
7. A / B Test your landing pages
A / B test can be pressurized or met. Sometimes it works, sometimes it does not.
In some cases, it may be useful, however, your analysis is especially if you are not slowing your traffic or giving much information that your bounce rate is high.
Due to the avoidance of a lot of people the A / B test can be time-consuming.
You usually create or duplicate the designs of independent designs and then have different audiences examining them for a few weeks or months.
It can be exhausting, really.
WordPress Plugin is but where the play comes from.
You can make use of the WordPress plugin like Nelio AB testing process accessible, WordPress marketing.
If you are new to the A / B testing process and you do not want to integrate many tools to complete the job, it’s a great tool.
There’s a nice feature that includes heated mapping, which do not include other plugins.
This gives you a much better insight into a simple test number test process.
You can see that you are working in your site areas of blindness and may need improvement.
8. A / B Test your blog titles
Landing pages are not the only thing that should be tested in A / B, of course.
You can check your blog captions and page titles.
According to Copyblogger, 8 out of 10 people will read your headline, only 2 out of 10 read your blog post. They call the 80/20 rule.
Because captions are so important, it’s a good idea for your audience to test out different topics.
The Title Experiment plugin adds an additional area to your post titles, WordPress Marketing which allows to make input alternate titles when it comes to your site for different visitors.
It makes it easy to see which title is a better fit and helps increase your click-through rates most.
9. Export your sale directly to CRM
Do you use the lead generation website?
If so, you can use WordPress directly to export / import information about your CRM.
Leading is a Marketing Automation Plugin that will convert any contact to your website into your CRM Contact record.
So you can also set up new conversion opportunities that will also track the visitor behavior.
Think of the new opportunity form as a little marketer on your WordPress site 24-7.
It can come in handy when you really do not have plenty of time to convert conversions into conversions.
10. Add all CTAs to your blog posts
One of the biggest mistakes I see in the marketing world is avoiding CTAs.
I see them on landing pages and homepages but often dropped on things like blog content.
But blogs are a perfect place to include a CTA.
There are a variety of CTAs you can use.
You can add any blog post to fancy CTA graphics:
Other content or services or simple callouts in the post itself:
Also there are headers on CTAs, Sidebar CTAs, and simple text CTAs.
In other words, you have plenty of options for creating a dialogue with your website, so just does not focus on CTAs on your homepage.
Create CTAs and grow your e-mail list in WordPress, try the plugin like Nudge or Lead Magnet boom.
11. Shareability to optimize your post
When WordPress Marketing comes in biological transport, Google loves Social Media just as much as it loves the keyword.
The visibility effect of your site in social media signal search rankings.
Does that mean it’s so important to share your content with a social channel?
In WordPress to create sharebility, there are a lot of options.
The plugin AddToAny Share Button allows you to automatically share any page with the reader without copying and pasting the url.
Quoteability lets users tweet out their favorite quotes from your content.
And Perfect Pullquotes adds some visual environments to share content.
Elite Pullquotes WordPress Plugin
Buffer WordPress allows you to schedule posts directly from your WordPress Dashboard.
Links are, in particular, one of the top Google ranking reasons, so in more ways you can get users to link to your site, better.
Keep in mind that all social media share links are coming, but still there is some correlation.
Take advantage of social plugins to give yourself some energy savings in WordPress, your WordPress marketing
12. Enable comments (and respond to comments)
I love the comments. I often respond to them on my own site as I can.
Why? They are great SEO.
They add numbers to my words, they connect me and help create effective relationships, and they create a community around my content (more engaged).
How to Write a Production Product Description
Comments downside is that spam can be a lot, which you can not worry about which can bog down your site.
Although WordPress is a good temp, though.
Use plugins like Disqus, which allows you to log in to comments and subscribe to your comments (for community aspects).
And then use the plugin like Akismet to filter your post spam.
13. Add SEO to each blog post
I know what I’m going to ask, “Neil, why is I really friendly SEO blog post for everyone?”
Yes, you do Or you want, anyway, anyway.
Some key areas (your snippet), keywords, and title to focus when it comes to blog posts included in your meta description:
There are a lot of tools in WordPress that can make this work easier, but I often recommend Yoast (for SEO).
The free version allows you to customize your SEO, readability scores, and edit and modify as necessary.
It takes less than two minutes to optimize a single post using Yoast, so it’s not going to be missed.
14. Make some pop-ups out of the leaves (but not all)
I go back and forth on the entire “pop-up: are they better or worse?”
Site owners, pop-ups work better as a marketing tool.
It’s generally a 2.9% average click-to-click, is 2% higher than the other types of ads.
Popup statistics conversion rate
But it can be annoying for the user, and a pop-up blocker will probably never see them anyway.
Where you are your biggest CTAs the solution is to use only pop-ups, like your homepage (they will not interfere with your UX and use pop-ups to exit).
And skip blog posts and non-essential landing pages.
You can use a tool like OptinMonster to create pop-ups out of WordPress simple.
15. Manage your editorial calendar
When you create and optimize multiple posts, the process can get a little tedious.
You do not want to waste time on an editorial calendar and switch back and forth between your WordPress dashboard.
Trust me, processing materials for a long time.
Thankfully WordPress is a plugin specifically named Editorial Calendar.
There is also a strong tool for being such a simple plugin.
- View all your posts on a dashboard.
- Drag and drop to change dates post.
- Manage any new drafts in one place.
- Edit post titles, content, and publish times.
- Publish the calendar post directly.
- View any post pending status of draft (or scheduled) form.
- Manage Multiple Author Posts.
If you have problems keeping your content organized, then this plugin can help.
16. Repurpose the old blog content
When you’re creating a lot of content, you want to find maximum ways to your efforts.
One great way to do it is repurposing (updating, refresh) old stuff.
First, you can use a tool like BuzzSumo to identify your most popular posts in the past two to five years.
If it is out of date then you can update that content (no longer valid and look for statistics and references that can be sure to run through Broke Link Checker), or share it.
You can use the old posts WordPress plugin (formerly known as Tweet Older Posts) to automatically share your updated content or to bring back old posts back to the circulation.
This will give you a lot more mileage, the content you already created will come out, while still promoting your SEO.
17. Seeing in the soil
Sellers need to stay ahead of the trend if they want to create content that is related to it.
It’s easy to lose your content in Calendar or Social Media feeds and forget about watching important topics that might tell your audience.
This tip does not really cost plugins, but if you already use HootSuite to monitor your social media, you can easily integrate it with your WordPress site using Zapier.
You can use it to find trending topics using search fields in WordPress.
It also gives you the ability to preview URLs that will look like what the image and text will look like when someone will share a post.
Without this leaving your WordPress Dashboard enables you to manage your post and monitor trends and update to show a specific hashtag or subject.
You can integrate the buffer and WordPress using the same results Zapier.
18. Other Site Syndicate Content
Google duplicate content frowns on content syndication can sometimes get worse rap.
But there’s a way to get your post without encouraging Google’s anger.
Without any issues successfully successfully identified many sites.
On the right hand side there is a reputable source of content (non-spammy) on your syndication channel.
This is a great WordPress syndicate plugin plug-in, which lets you add to RSS, as your RDF or Atom feed in WordPress Posts so they can be sent to the Syndication site.
One nice thing about plug-in is that the scam does not have the nature of your RSS feeds, so you can display any and all content you want appearing on other sites.
This is the fastest way to get traffic to your content “there” without hurting your SEO.